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Black female founded snack brand aims for the stars with major cash boost from multi Grammy Award winner Rihanna
By Gill Hyslop
Partake Snacks has capped an ‘exceptional year’ with a $4.8 million series A funding round, led by Robyn Rihanna Fenty with her first investment beyond personal ventures.
To date, more than 50% of Partake Foods’ total $7.5 million in funding has come from big names in the music industry, including Jay-Z’s VC fund, Marcy Venture Partners, and another Grammy Award-winner, H.E.R.
Partake was founded by Denise Woodard to create suitable snacks for her young daughter was diagnosed with multiple food allergies. More than one in 13 American kids are allergic to one of the top 8 allergens (wheat, tree nuts, peanuts, milk, eggs, soy, fish and shellfish), according to Food Allergy Research & Education (FARE), with Black children being at a significantly higher risk.