American multinational developer of analytics software SAS announced that Bank of Singapore, a member of the OCBC Group, will implement its artificial intelligence (AI) powered communications surveillance analytics in their training and monitoring of client representatives’ performance.
SAS’ Trade and Communications Surveillance solution aims to help the bank improve sales representatives’ performance, compliance and ultimately enhance customer experience.
The surveillance framework and methodology will enable monitoring of the bank’s sales practices and align with regulatory guidelines from the Monetary Authority of Singapore (MAS).
The communications surveillance solution will connect disparate data across structured and unstructured data sources. In-depth text analytics allows financial institutions to delve deeper into conversation topics, sentiments, and due diligence insights.