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Amazon doubles reach in the Netherlands
December 17, 2020
by Ecommerce News.
About Marketing with tags The Netherlands.
4170 views.
Last month, Amazon has managed to double its reach in the Netherlands, compared to last year. In November, the US ecommerce giant reached 7.3 million Dutch consumers. This amounts to 45 percent of all online users in the Netherlands.
At the beginning of this year, Amazon reached ‘only’ 3.8 million people that month. Back then, it ended on the 28th place in the Dutch Online Reach Survey by Vinex.
Only major website that grew so fast
Last month, however, it ranked 14th, making it the only major website to have made such a major development in the past year. This jump has, of course, everything to do with the launch of Amazon.nl in March.

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