Keys Soulcare
With the world re-opening and Hot Girl Summer in full swing, Alicia Keys is making a case for Restful Girl Summer. After launching her beauty and wellness brand Keys Soulcareduring quarantine, the musician wants to help you just
chill. "Keys Soulcare was so perfectly timed for quarantine without being prevalent," she tells ELLE.com over Zoom. "And there was no reason why it was ready at that time, but I felt so grateful about that. We're all trying to figure out how to take care of ourselves, which is harder and harder in these times."
Keys Soulcare's latest launch is a collection of body products—a Renewing Hand and Body Wash, Rich Nourishing Body Cream, and Sacred Body Oil—for rediscovering and celebrating our unique selves. "Body care and the body, period, is such an amazing vessel," she adds. "It's incredible what it does for us. So many of us have different relationships with our body, so I love this idea of continuing to forge a beautiful, positive body-conscious relationship with ourselves."