Academy Awards viewership plummets
AP
AP
The Academy Awards television audience plunged to 9.85 million viewers on ABC, less than half of the Oscars' previous low and continuing a startling trend of viewer tune out for awards shows.
The Nielsen company's preliminary estimate shows that the audience who watched "Nomadland" win best picture on Sunday was 58% below last year's tally of 23.6 million, which had set the previous record for least-watched Oscars telecast.
Following a year where movie theaters were mostly closed due to COVID-19, people were unexcited about or unfamiliar with movies they primarily streamed at home. Producers tried to fight through pandemic fatigue with a hostless program and a small, socially-distanced audience that didn't wear masks during the broadcast.