May 17 2021, 2:13 pm | BY Ricki Green | 1 Comment
Fiverr, one of the world’s largest online marketplaces for digital services, has launched ‘Bill’s Billboards’, an initiative to help boost the local economy by creating free ads for local businesses and running them across $250,000 worth of billboard space via By All Means.
The ads in question were made by an award-winning Fiverr freelancer, who set himself up on a desk attached to a live digital billboard four metres above the ground for a full day creating the ads in real time in front of crowds of passers-by and City Road traffic.
Out of a total of 889 business entrants, the five lucky winners selected for their innovative entries and innovative businesses (and, in one case, cause) were: a bamboo underwear brand (www.bare.boutique), an off-the-grid cabin accommodation company (www.unyoked.co); a waste-free dental care brand (choosegood.com.au); a food company that uses crickets to make sustainable snacks (ediblebugshop.com.au); a charity that raises money for blood cancer research (www.leukaemia.org.au).