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25 Years Ago, Porsche Put a Boxer in a Roadster Again and That Saved the Company
22 Jan 2021, 8:09 UTC ·
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It all started 30 years ago when the German carmaker was struggling financially. The gamble it took with the 928 was not paying off, with sales falling way below expectations; that meant that the future of the upcoming 968 wasn’t looking too bright either.
The aging 911 was barely keeping the company alive, so the head honchos decided to build a completely new mid-engine roadster that would replace the unsuccessful models while offering customers an affordable Porsche.
Combining the words ‘boxer’ and ‘roadster’, the creative minds in Stuttgart came up with the name Boxster. By the end of 1991, development had already begun, with engineers working on the powertrain and the design teams drawing up concepts of the bodywork.