‘I saw a million ideas all at once’: Dior Men’s Kim Jones and Amoako Boafo
Simon Chilvers
When the fashion designer Kim Jones left his role as men’s artistic director of Louis Vuitton in 2018 after seven years he was literally catwalked out of the Grand Palais in Paris by Kate Moss and Naomi Campbell. Dressed in LV monogrammed coats and boots, the supermodels – and part of Jones’s starry inner circle that also includes the Beckhams – took one hand each and gave him a suitably social media splashy send-off. On exiting Jones had more than proven his worth at Vuitton having turned it into one of the most influential menswear brands and brokering the smash-hit sell-out collaboration with Supreme – one of those fashion moments that people refer to as “gamechanging”. This intersection of haute fashion with streetwear can almost summarise an entire era of men’s fashion, one that Jones has been central to.