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By Laurie Dewan. Published on June 30, 2021. My colleague Brendan McHenry, SVP, sales and strategy, at Healthline Media, made an interesting observation during our Ad Age live event on April 22: With all our Zoom-ing during the past year we’ve gotten an unfiltered look into our co-workers’ lives. We see each other’s kitchens, loved ones (furry and non) and the ordinary mess of our everyday. Brendan noted that this 360-degree view of our shared humanity was uncomfortable at first, but has produced the magnificent result of strengthening our bonds and infusing more authenticity and empathy into our working lives.  And he asked the question: As marketers, are we ready to look into consumers’ lives with the same degree of honesty?

Brendan mchenryHealth weHealthline mediaHealth we trustஆரோக்கியம் நாங்கள்ஹெல்த்லைன் மீடியா