The Hawaii Tourism Authority (HTA) announced today the results of its Visitor Satisfaction and Activity report for the first and second quarter of 2018, offering valuable information and demographic data from visitors about Hawaii not provided in any other study from HTA.
Published by HTA’s Tourism Research Division, the report’s findings analyze the opinions of visitors to Hawaii from eight major global markets – U.S. West, U.S. East, Japan, Canada, Europe, Oceania, China and Korea – as to the satisfaction of their overall experience and types of activities they participated in during the first and second quarter of 2018.
Demographic profiles of survey respondents including income, education, employment status, life-stage segments and, for the first time, their relationship to the other members of their traveling party are also presented in the report for each quarter.
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