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Inside Aspen s Pandemic Real Estate Supernova

or listen and subscribe on Apple, Spotify, Google, Amazon, or wherever you get your podcasts. Follow “Selling the Mountains on Instagram and Facebook @SellingtheMountains The COVID-19 pandemic turned the world upside down in so many ways. In tourist destinations heavily reliant on travelers from far-flung cities across the globe, the impact has been profound. The dialogue changed from over-crowding and sustainable tourism to safety and basic survival overnight. The darkest days of the spring 2020 quarantine saw us hiding in our homes, stockpiling toilet paper, running low on Clorox wipes, and hosting Zoom happy hours. An unprecedented mountain town real estate boom was the furthest thing from anyone’s mind.

Inside the insane demand for ski towns during the pandemic

Jakob Helbig/Getty Images Homebuyers have flocked to the Rocky Mountains in droves since the onset of the pandemic. Luxury real-estate sales have gone through the (ski chalet) roof in markets like Aspen, Vail, and Jackson Hole. In 2020, a top Jackson Hole broker saw sales volume increase by more than 300% increase. As Americans fled major cities in 2020, New York s and San Francisco s losses were the Rocky Mountains gain. Colorado emerged last summer as a draw for wealthy Americans and rootless millennials amid the pandemic, but it s the region s elite ski towns that stand at the center of a red-hot residential market. 

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