Suzie Wokabi is the founder of SuzieBeauty (Photo: Courtesy)
I am a mother, a wife, an entrepreneur and a podcaster. I founded the Suzie Beauty company with my husband in 2009.
The first three years were spent setting up the business and brand and then we finally launched in 2012. My challenges were mostly in the fund-raising part, a very difficult process.
I thoroughly enjoyed the product development part of the process most. Creating a product from scratch, approving the products that I created, naming each one, was my favourite part of the job.
Interestingly, I knew from the beginning that there would be a point where we would need investment from outside sources.
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The demand for good quality beauty products in varying skin tones has grown so much (Photo: Shutterstock)
It is only recently that the beauty industry started to embrace darker skin tones. In the past it was not easy to find quality products that could work for your skin tone, they were either unaffordable or too cheap to risk.
The demand for good quality beauty products in varying skin tones has grown so much that the market is starting to flood with products that truly suit the African skin.
With makeup products taking the center stage and everyone wanting a piece of the pie, a few Kenyan brands have gone far and beyond to create products that truly suit our skin and those we can afford. Here is list of some of these products you should know: