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Storms to Bring the Smartie Pants Software-As-A-Service Solution to Mobile Game Developers Globally and Help Boost Their Advertising eCPM by Up to 87%

Storms today announced its strategic partnership with Smartie Pants to bring the Smartie Pants ad revenue management Software-as-a-Service (SaaS) solution to mobile game developers around the world. Smartie Pants is an AI-powered solution that allows mobile game developers to increase their eCPM [2] by up to 87% by enabling automated waterfall and bidding optimisation using machine learning algorithms. Smartie Pants maximises the value of in-game ad inventory by working as an additional layer to ad mediation platforms. (Credit: Storms) The partnership between Storms and Smartie Pants will see the former steering the commercialisation of the Smartie Pants solution globally, while the latter will remain committed to bringing new improvements to the solution, as well as managing customer success and expanding the solution compatibility with more ad mediation

SciPlay Reports Results for the First Quarter 2021

SciPlay Reports Results for the First Quarter 2021 Strong Revenue Growth Up 28% Outperforms the Social Casino Market Increased Net Income 22% and AEBITDA 32% Reflecting Strong Operating Leverage Growth was Broad Based with Strong Performance Across the Portfolio Achieved Payer Conversion Record of 8.1% News provided by Share this article Share this article LAS VEGAS, May 10, 2021 /PRNewswire/ SciPlay Corporation (NASDAQ: SCPL) ( SciPlay or the Company ) today reported results for the first quarter ended March 31, 2021. Josh Wilson, Chief Executive Officer of SciPlay, said, Our teams continued to execute at a high level this quarter delivering strong top and bottom line results with broad based strength across the portfolio. Our payer focus and live-ops strategy delivered sequential growth in key monetization metrics and we achieved record payer conversion for the 5th consecutive quarter. The soft launch of

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