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18-01-2021
Streaming giants are zeroing in on Latin America while the region’s local players continue to step up their international ambitions in search of worldwide hits. Nico Franks reports.
If there’s one type of content that is synonymous with Latin America, it’s the telenovela. But to assume this genre of TV has stood still over the years would be a mistake, as the groundbreaking and Rose d’Or-winning Argentinian telenovela Pequeña Victoria (Victoria Small) – which stars multiple trans actresses – highlights.
The telenovela form continues to evolve and remains a bastion of Latin American cultural exports, drawing sales for Lat Am companies from broadcasters around the world while fending off stiff competition from a host of other countries and regions.