Law Firm Marketing Consultant & Co-founder of Precision Legal Marketing Announces New Book
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Precision Legal Marketing Announces New Book - Solving The Puzzle
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In the third quarter of 2020 US e-commerce sales went up 36.7% compared with the same period in 2019. Websites have come back to center stage. However, we are not seeing an equivalent shift in web experience that matches the shift in today’s consumer behavior.
Retailers are leaving money on the table. Airports continue to speak to passengers using the CDC tone of voice by pasting carbon copies of healthcare guidelines. And healthcare web experience continues to confuse patients.
Human Centered Web Experience Starts with Messaging
Last year, we hosted a webinar for US airports. Together, we discussed the importance of passenger centered communication. Specifically, we advocated for an outside-in approach of using airport websites to provide
Google Voice Search - How to Optimize Your Website for Voice Search by Dallas Website Design Co. KISS PR How to Optimize Your Website for Voice Search. KISS PR Dallas Web site design experts from KISS PR explain.
January 09, 2021 00:49 ET | Source: KISSPR.com, LLC - Website Design Company KISSPR.com, LLC - Website Design Company Dallas, TX
“How can I help you?”
“Is there a burrito place nearby?”
Just like that, you get a list of high-ranking eateries serving burritos near your location within two or three seconds. Definitely beats opening a browser and typing in the question More and more people are using voice search every day, making it important for businesses to optimize their websites to rank higher on voice searches as well as text searches. Your target audience is changing rapidly and to keep up with them, you need to incorporate their preferences and habits in your marketing strategy.