2021 summer topics announced for marketing webinar series
DMA Solutions announces the 2021 summer topics and dates for its interactive webinar series, Marketing Matters. The topics were chosen to prepare marketers for the second half of the year by highlighting current and relevant subject matters.
Upcoming topics include:
July 29: The Role of Diversity in Fresh Produce Marketing
August 26: Preparing Your Marketing for the Holiday Season
DMA Solutions webinar series will cover a variety of topics meant to be informative and discussion based. Megan Zweig, Marci Allen and Mackenzie Wortham will present key information and facts as well as insights and best practices for marketing in the fresh food space.
Produce marketing agency unveils 2021 event calendars
DMA Solutions has released its annual Social Media planning and Produce Marketer’s event calendars to support marketing efforts for the produce industry in 2021.
In 2020, DMA observed how the pandemic didn’t halt the growth of social media channels. It actually boosted performance. For example, DMA reported a 245 percent growth, on average, in Instagram engagements for client’s social media accounts between April and June of 2020.
Understanding the growing need for visual content across social media channels, DMA’s Social Media Calendar, the company’s most popular free resource, provides inspiration and trends for fresh produce marketers to use while creating content on behalf of their company.