at 12:12PM
Senior music communications executive Lynne Best has announced she will leave PPL at the end of 2020 to launch a new venture.
The Fourth Pillar is dedicated to championing the rights of creators and the sustainable growth of the creative industries through communications, advocacy and policy.
While The Fourth Pillar will drive forward projects with a wide range of global clients, Best will focus her efforts in early 2021 on the music sector in her homeland of Northern Ireland, having been retained by Snow Patrol’s Gary Lightbody and Northern Irish music executive, Davy Matchett, co-founders of Third Bar Belfast Artist Development. She will work across the music and creative communities to collaborate on strategic initiatives that will benefit the wealth of talent and accelerate the growth of the burgeoning music economy in the region.