Burberry has unveiled its new signature bag, the Olympia, a celebration of femininity in its many and varied forms.
The crescent-shaped bag has been carefully crafted from the finest Italian leather, assembled and moulded by hand to achieve its unique shape, which mirrors the body’s natural curves.
Photo: Courtesy of Burberry
Each bag is finished with a choice of gold or palladium hardware etched with the Burberry logo. Burberry’s chief creative officer, Riccardo Tisci, drew inspiration for the Olympia not only from ancient Greece, but also by women he sees as symbols of modern femininity namely, the campaign’s three ambassadors: Kendall Jenner, FKA Twigs and Shygirl.
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The space, open until April 8, is designed by Nelson Chow, founder of NC Design and Architecture. “I want my designs to tell a story,” he explains. “To bring people on a journey through time and space.”
Chow has designed 10 separate experiences within the building, drawing inspiration from the pieces themselves like the Anemona Table (showcased for the first time in its new, circular shape) and the images it conjures of coral reefs beneath the sea as well as its historic surroundings. One of the city’s last remaining pre-war buildings, Pedder Building’s character speaks for itself, and is reflected in certain spaces.