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SEATTLE, March 3, 2021 /PRNewswire/ Amperity, the #1 enterprise customer data platform for consumer brands, today announced Servco Pacific Inc. (Servco), a leader in automotive products & services, has deployed Amperity to connect silo d customer data across its businesses, create highly accurate 360-degree views of their customers and households, and get actionable business insights to better build customer trust.
With Amperity, Servco now brings teams together across its entire global portfolio leading to more personalized and effective business analytics and coordinated marketing campaigns. Enabling brands to deliver on exceedingly high customer expectations has become even more important during the pandemic, said Brian Goldfarb, chief marketing officer at Amperity. Servco has unlocked a deeper, more actionable understanding of their customers with Amperity in record time, driving real bottom line results, and improved customer loyalt
Amperity Expands Executive Team As Consumer Brands Accelerate Adoption of Its Patented Enterprise CDP dailyrecordnews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from dailyrecordnews.com Daily Mail and Mail on Sunday newspapers.
Tech Moves: Outreach and Flyhomes marketing chiefs depart; startup studio Pienza grows team
December 17, 2020 at 10:29 am
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Tech Moves covers notable hires, promotions and personnel changes in the Pacific NW tech community. Submissions: tips@geekwire.com
Margaret Arakawa. (Photo courtesy of Margaret Arakawa) Margaret Arakawa has left her role as chief marketing officer at sales automation startup Outreach. Arakawa spent nearly 20 years at Microsoft before joining Outreach in July 2019. In an email to GeekWire, she confirmed she’s moving on to something new but declined to share more details.
“Margaret has moved on to a new venture,” Outreach spokeswoman Amanda Woolley said in a statement. “We thank her for all she contributed to Outreach and wish her well.”