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Montgomery County ranks 9th in state for 2020 tourism spending

Montgomery County ranks 9th in state for 2020 tourism spending
theleafchronicle.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from theleafchronicle.com Daily Mail and Mail on Sunday newspapers.

Tennessee tourism spending drops by more than 30% in 2020

Records: State spent $11K on influencers for airfare promo

/ NASHVILLE, Tenn. (AP) Tennessee paid thousands of dollars for social media influencers to promote a contentious new initiative that uses $2.5 million in taxpayer dollars to offer flight vouchers largely to out-of-state residents. According to documents obtained through a public records request, the Department of Tourist Development paid an estimated $11,000 to at least 11 local influencers to post on Instagram, Facebook and TikTok touting the new program. Emails show the state had originally budgeted $30,000 for influencers. To date, the state has spent more than $230,000 out of its $270,000 tourism marketing budget to advertise the program online. Republican leaders and Democratic lawmakers have both questioned why tax dollars are being spent on tourists’ airfare.

Tennessee on me: Gov Bill Lee s program paid social media influencers

Tennessee on me: Gov Bill Lee s program paid social media influencers
theleafchronicle.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from theleafchronicle.com Daily Mail and Mail on Sunday newspapers.

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