Creative Convergence April 28, 2021 Ken Gibbs of Amazon talks how marketers can get fans to engage in real life, his work at BET and more. November 1, 2020 Thanksgiving is mere weeks way and many in the industry still don’t know what holiday season advertising could look like this year. With the spread of a global virus approaching [.]
Independent Agencies 2 days ago They use technology like Virtual AOR and Team Design to blend their teams of specialists and studios with the clients’ in-house teams. January 28, 2021 Agency s co-founder said he hopes the move encourages others in the industry to give women a seat at the ownership table. January 11, 2021 According to a source with knowledge of her deleted tweets, Hilbert expressed her support for Trump s baseless claims of election fraud and viciously criticized Republican leaders who did not stand [.]
Brand Purpose 23 hours ago A new Morning Consult/Adweek poll shows consumers are more likely to purchase from brands who take action. March 9, 2021 Under a $10 million grant, Lowe s is awarding 100 grants to communities recovering from the economic devastation of the pandemic. March 5, 2021 Generation Good is a new spring campaign for its teen and adult product lines asking activists and creatives what they re hopeful about.
Adweek Expands Coverage Areas in Commerce, Performance Marketing and Convergent TV
Helping marketers do their jobs better
Adweek is expanding some coverage areas and creating new ones.
Adweek December 29, 2020
Like all digital media businesses, Adweek is looking back at the challenges and successes of a vexing 2020, while also looking ahead to the opportunities in 2021. And we’re going to start early as in today.
Don t miss
The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth.