Adhesive retains Sony Electronics PR, content and influencer account
July 9, 2021 10:23
Following a competitive pitch, Adhesive PR has retained the PR, content and influencer account for Sony Electronics across Australia and New Zealand.
The agency has held the account for the past four years, providing public relations communications and influencer marketing across both markets during this time.
Adhesive founder and managing director, Mike Maurice, said: “Sony Electronics is one of those dream clients every agency wants to work with. They’re a known, trusted and desired brand and it’s our job to find creative ways to bring to life their many consumer product launches.”
Steeped in history, the Tamar River was âdiscoveredâ by explorers Bass and Flinders in 1798 at a time when the area was home to the Leterremairrener and Pangerninghe people. Launceston was settled sometime later in 1806 and the early settlers of the region worked largely in agriculture or logging.
When gold was discovered at Beaconsfield in 1877, the area really started to grow new industries and by the end of the 19th century, a wharf was established to facilitate transport of produce (such as apples) to the mainland.
Stretching over 60 kilometres from Launceston to the sandy shores of Bass Straight, the valley is home to some 32 vineyards and a whole bunch of artisan cheesemakers, restaurants and even beer and cider producers.
Spotlight on Tasmania's Tamar Valley wines noosanews.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from noosanews.com.au Daily Mail and Mail on Sunday newspapers.
Seven reasons why Tasmania s Tamar Valley is better to visit than France s Champagne
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Let s face it, none of us are going wine tasting in France any time soon. But the world s second best sparkling wine region (behind Champagne) is right under our noses… in northern Tasmania.
And get this; the Tamar Valley might be second best for sparkling wine quality, but it s arguably better for a sparkling wine tasting holiday. Here s seven reasons why Tasmania s Tamar Valley wine region might be better to visit than Champagne…
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The sparkling wine here is considered second only to Champagne
Because of its latitude and unique agricultural conditions, the Pipers River section of the Tamar Valley wine region (it s in the north-east corner of the valley) is considered to produce the greatest sparkling wine on earth outside of Champagne. In the 1980s, winemakers from iconic champagne house, Louis Roederer, scoured the world looking for the best place to make sparkling wi
Meet 7 of Australia s best sparkling wine producers
We talk to Australia’s leading sparkling wine producers to find out what makes their bubbly unique.Jan 25, 2021 2:34am
Nothing kicks off a celebration like popping open a bottle of sparkling wine.
When asked about the connection between sparkling wines and celebrations, winemaker Kate Laurie of Deviation Road says, they sparkle and dance across the tongue, making you smile and feel wonderful, adding, the sound of the pop of the cork makes your mouth water in anticipation of a good time!
Here, we talk to Australia s best sparkling wine producers to find out what makes their bubbly unique.