Rural charm and historic splendour of Mandu It is packed with devastatingly beautiful ruins and forts 3,000 of them to be precise Anannya Sarkar | | Published 09.03.21, 04:32 AM
The recently concluded Mandu Festival was nothing like any festival I have attended before. Instead of external ornamentation, the festival that was held between February 13 and 15 heavily relied on the rustic natural heritage of the ancient fort town of Mandu, Madhya Pradesh. This makes sense when we look at the intent of the state government to posit it as a tourism destination propped up on the legs of its rich history and tapping into its potential for rural and wellness tourism and to eventually get the tag of a Unesco Word Heritage Site that they have been batting for.
State to also focus on rural tourism
To attract more tourists to the State, the Madhya Pradesh government is re-working its tourism strategy to focus on health and wellness as well as rural tourism following COVID-19, a senior official told
The Hindu.
“We are working on re-branding the State and re-organising our strategy in post COVID-19 times where the stress will be on health and wellness. We are in discussions with some good players in this space who are willing to offer quality service to tourists across various budgets and needs,” said Sonia Meena, Additional Managing Director, Madhya Pradesh Tourism Board.