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With the help of Thatchers,  The Morning Advertiser (MA) ​has spelled out what the cider category looks like as the pub sector hopes to sink its teeth into a summer of pub garden drinking, sport and (state sanctioned) socialising. A – Apple​ Where else can you start with a feature on cider? With some 7,500 varieties grown worldwide – and more than 250 UK apple varieties used for cider according to Discover Cider – it’s little wonder the category is so diverse.  More than half (55%) of the 122 new cider products introduced to the drinks market in 2019 were apple-based – compared to 39% fruit ciders – according to CGA, proving that despite the success of zany flavours, they still haven’t completely upset the apple cart.

United kingdomPerifereia dytikis makedoniasSouth yorkshireUnited kingdom generalAndy mounseyMatt hancockSimon wrightWilliam thatcherAlistair morrellSusanna forbesLiz aspdenGabe cookRob sandallMartin thatcherEuropean communityNational association of cider makers