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Bloomberg Intelligence: MiFID III Pooled Trade Data Tape May Shine A Light On EU Markets

Bloomberg Intelligence: MiFID III Pooled Trade Data Tape May Shine A Light On EU Markets
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abrdn? Asset manager Standard Life Aberdeen goes through with ridiculed renaming

Benjamin Robertson Save Share Standard Life Aberdeen’s new name may not have won broad acclaim, but at least it’s easier to Google. The UK asset manager is now officially known as abrdn plc, all lower case and pronounced “Aberdeen”. The April announcement of the coming change unleashed a raft of mockery on Twitter. But chief executive officer Stephen Bird said on Monday the shortened name makes it easier for people to search for the company online, as well as avoiding copyright issues. The asset manager’s CEO, Stephen Bird, said that, unlike the old name, “abrdn is a unique ownable asset”. 

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