In the space of a year, women s beauty concerns have been shaken up completely by the covid-19 pandemic, with mask-wearing, the switch to home working, and successive lockdowns. Right now, skincare is all about going back to basics, protecting skin from the harm it can face day to day, and deep treatments that don t involve leaving the house no matter where in the world you may be.
Protecting skin . from screens
The blue light emitted by screens can be harmful for skin cell renewal, and can affect skin s natural radiance and accentuate wrinkles. So it s no surprise that internet users have been searching en masse for skincare to combat this phenomenon. The global search platform Stylight notes a +136% increase in Google search interest for blue light skincare since the beginning of 2019, peaking at +336 per cent in May 2020, during lockdown.
ABC Everyday
Skin experts say natural beauty or clean beauty is a clever marketing technique and doesn t necessarily make products safer or more suitable for your skin.
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Tracey Gunn was well ahead of the natural skincare trend.
Some 20 years ago she began making her own natural skincare products, adding essential oils to a base moisturiser after seeing how some of her customers reacted to artificial fragrances in other products. That just got me thinking very early on that artificial fragrances aren t really good and maybe if I use essential oils, then [people] won t have a reaction, Tracey says.