Ford Motor Co. could start shipping unchipped vehicles to dealers around the country, sometime this year vehicles that cannot be sold to consumers immediately but something to fill dealer lots that are growing barer by the day, the automaker told the Detroit Free Press, part of the USA TODAY Network, on Monday.
When back-ordered semiconductor chips become available, Ford dealers would then insert them into components in cars that customers have selected and send them home immediately and eliminate an additional wait related to post-parts shipping.
“We’re discussing this idea with our dealers so we can gauge interest. We re assessing and it s still very fluid, Ford spokesman Said Deep said. This is a scenario we are exploring and we want to be prepared should we decide to implement, which is why we are talking to our dealers now.”
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Ford chip shortage fix: Get vehicles to dealers, add component later
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Market Trends and Regulatory
1.32 million units in June, representing a 19.5% increase from June 2020 and an 8.3% decrease from June 2019, with the decline attributed to weak fleet sales. The seasonally adjusted annualized rate (SAAR) for total new-vehicle sales is projected to be
15.8 million units. The same forecast notes that U.S. retail sales continue to experience strong demand, but “
the effect of fewer vehicles in inventory at dealerships is finally starting to have a material effect on aggregate industry sales volumes.” Cox Automotive, in its 2021 Mid-Year Review, predicts
U.S. new light vehicle sales will reach 1.38 million in June,
representing a SAAR of 16.4 million units.