RCM Outsourcing on the Rise Due to COVID-19 and Changing Reimbursement Models
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The pandemic reinforced the need for healthcare organizations to digitalize and automate their customer-facing patient experience processes. Healthcare providers report higher digital engagement and telehealth utilization, as over 50% of patients expect providers to have digital capabilities. Key areas healthcare providers are focused on improving include patient scheduling, secure online auto-payment options, telehealth and remote patient monitoring, and financial counseling with increased price transparency. Further, the shift from fee-for-service reimbursement to value-based care is driving healthcare providers to focus on core operations and enhanced patient experience. This has increased the outsourcing of RCM middle- and back-office functions. COVID-19 and a move to value-based care have incentivized the adoption of digital operations in RCM. These trends are covered in Avasant’s new