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One To Watch this weekend in Newcastle: Ellie Scotney

Vertu Motors to grow scale and big brand marketing profile in 2021

4 people found this useful Vertu Motors chief executive Robert Forrester has said the AM100 PLC will continue to drive a “big brand” profile  after adding 30 car retail outlets in 15 months. Forrester was speaking to AM this morning (May 12) after the group revealed a like-for-like revenue decline of 21.6%, to £2.5bn (2020: £3.1bn), and adjusted profit before tax ahead of analyst forecasts, up 7% at £24.6m (2020: £23.0m), in annual financial results for the period to February 28, 2021. Emerging from a period heavily impacted by the COVID-19 coronavirus pandemic with a strong balance sheet, Forrester revealed a desire to add further retail outlets while driving the brand’s profile – initially rebranding its Farnell Jaguar Land Rover sites as Vertu in a move to three core brands.

Bristol Street Motors Nottingham Hyundai sponsors BTTC racer Tom Ingram

Click the thumbs up >Vertu Motors has doubled-up its 2021 season support for British Touring Cars Championship (BTCC) racer Tom Ingram with sponsorship from its Bristol Street Motors Hyundai Nottingham dealership. Now the AM100 PLC operation has revealed that its Nottingham Hyundai dealership will also benefit from branding in Ingram’s Hyundai i30 N racing car. The Bristol Street Motors Hyundai logo will feature on the race car, demo car, race overalls and trucks. Justin Iliffe, branch manager at Bristol Street Motors Nottingham Hyundai, said: “We are proud and delighted to be sponsoring Tom. He is a talented driver, in a very exciting car who is expected to have a really good season.”

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