The host of our third and final day was Luke Judge, CEO at Incubeta UK and US, and his passion and knowledge made him the perfect chair for the closing day of the event. In his closing comments he discussed the general optimism of the industry and its working as an open ecosystem, the huge movements in tech and, of course, the micro SME’s making their way into the channel.
Opening the third day of the show as the keynote speaker was Awin’s CEO Adam Ross, who set a positive tone for the day with his acknowledgement of the spectacular resurgence of the channel. However, he addressed the fact that there are still obvious issues, for example the challenges that cookie hierarchies present within the affiliate space, which he discussed in the “How Affiliate Marketing’s Resurgence is Giving Big Tech a Run for Its Money” talk.
The Performance Marketing Awards 2021 will take place on the 22nd June, and we can’t wait to welcome you all for an event jammed full of recognition and celebration of the best industry players from the past year.
With an exciting range of new categories, this years awards ceremony will shine light on a more extensive range of talent, with Best Affiliate Partnership, Best Agency-Led Account, Best Wellbeing Initiative and Best use of Performance during the pandemic having been added to the list – and that’s just a few of them!
Agencies, networks and platforms within the UK affiliate and performance marketing space can enter into the available categories for a chance to be shortlisted for the grand prizes. Entries will be rewarded and recognised by industry peers and the esteemed panel of judges who will be assessing each entry against the provided judging criteria.