Logitech G Announces Partnership With Bubba Wallace
Logitech G Announces Partnership With Bubba Wallace
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Logitech G announced this week that they have formed a new partnership with NASCAR driver and avid fan, Bubba Wallace. As you might suspect from a deal like this, it s pretty much two-fold as Wallace himself will be donning the company s logo on his gear (as you can see in the image here) as well as on his car, along with doing promotional moments with different kinds of gear from the brand. Meanwhile, Logitech G will become the exclusive partner of simulation products for Wallace, and the Logitech G logo will don the sleeve of his NASCAR Cup Series uniform.
Bubba Wallace leaves his garage after a NASCAR Daytona 500 auto race practice session at Daytona International Speedway, Wednesday, Feb. 10, 2021, in Daytona Beach, Fla. (AP Photo/John Raoux)
Logitech G, a brand of Logitech (SIX: LOGN) (NASDAQ: LOGI) and leading innovator of gaming technologies and gear, will partner with NASCAR driver Bubba Wallace to promote its line of simulation racing gear, as well as other advanced gaming products.
“The first steering wheel I used in gaming was Logitech’s G27,” said Wallace, driver of the No. 23 Toyota Camry for 23XI Racing in the NASCAR Cup Series. “Today, I use the Logitech G923 wheel and pedals and the Driving Force Shifter when I race in the eNASCAR iRacing Pro Invitational Series. The racing sim market is only growing, and I’m ready to get to work to help Logitech continue to dominate this space.”
Bubba Wallace and Logitech G are partnering up together to promote Logitech s racing line of peripherals gamingnexus.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from gamingnexus.com Daily Mail and Mail on Sunday newspapers.
Logitech G Announces new Partnership with NASCAR Driver Bubba Wallace
The gaming brand from Logitech, Logitech G, has announced a new partnership with a professional racing driver. NASCAR driver Bubba Wallace, who drives for the race team that is owned by Michael Jordan, will be relying on the latest Logitech G923 TRUEFORCE Wheel and Shifter to compete in the eNASCAR iRacing Pro Invitational Series. Wallace has long relied on Logitech gear dating back to the G27 wheel setup. As part of this multi-year partnership, Wallace will be exclusively using Logitech wheels and he will wear the Logitech G logo on his uniform. You can read our review of the Logitech G923 TRUEFORCE Wheel here.