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Just as there is nothing certain in this world but death and taxes, there is nothing certain in language but that it will change, and that people will react badly. One of the changes people find most offensive is the spread of professional jargon that has been coined to replace simpler, clearer words we already have. Anyone up for some collaborative incentivizing going forward? No? Well, maybe one day your great-grandchildren will be. Here are 12 words that people once thought were horrible gobbledygook that nobody flinches at anymore.
1. Contact
impact as a verb,
Wholesome Life Lessons for All in ‘On the Art of Writing’ by Sir Arthur Quiller-Couch
Last year, while thumbing through books in my local thrift shop, I stumbled upon an intriguing book called “On the Art of Writing” by Sir Arthur Quiller-Couch. It’s a simple paperback published in 1946. (The book was first published in 1916.)
The book is a series of lectures that Quiller-Couch presented to students at Cambridge University between 1913 and 1914, when he was the King Edward VII Professor of English Literature.
It is one in a series of 20 Guild Books published in 1946 by The British Publishers Guild, as stated on the book’s back cover. The Guild comprised 26 of the UK’s leading publishers who, for the Guild Book series, chose outstanding books for the public to purchase at a low price.