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In a year dominated by Covid realities all around us, one absolute truth that emerged is that viewing patterns of audiences all over the world were in the for a change this year. With cinema halls facing closure owing to lockdown, OTT platforms became the primary source of entertainment. While the big screen will not go away, streaming services have sure come of age and redefined for good how we perceive entertainment from now on.
 
The pandemic-induced lockdown ushered generic trends, too, and these are expected to be big in future. In India, especially, many subjects and trends that were traditionally not so popular are suddenly evincing popular interest, now that access to variety is just a click away. ....

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