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Check and mate! 5 times Indian companies came forward to support chess


Updated Feb 25, 2021 | 16:35 IST
In India, cricket is a religion, where fans and sponsors flock to. But, some companies have not shied away from supporting the less-watched game of chess.
Anand Mahindra (File photo) 
When two Anands sign on a deal, it is bound to be of epic proportions! On February 22, Anand Mahindra, chairman of Mahindra Group, took his Twitter followers by surprise when he announced a first-of-its-kind Global Chess League. In the tweet, he named Grandmaster Vishwanathan Anand as his ‘co-conspirator’. 
So, what are the two Anands cooking? As per the press release, Tech Mahindra is launching a phygital (physical and digital) chess league in partnership with five-time World Chess Champion Vishy Anand, who will mentor, advise and help shape the league. Initial plans suggest that eight franchise-owned teams from across the world, comprising of titled women and men players along with juniors and wildcard entrants ....

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