February 1, 2021
While consumers continue to look for more healthy snacks in the fresh produce aisle, greenhouse vegetable grower Pure Flavor is launching its new Cloud 9 Bite-Sized Fruity Tomatoes to help meet the growing demand for consistently flavorful options. After extensive product trials and consumer taste testing, many are heralding the new tomato variety as an everyday snack game changer.
“We taste hundreds of tomatoes every year searching for something special unique colors, shapes, sizes, but most importantly flavor. From the first taste of the Cloud 9 variety, we knew we had found it, said Jamie Moracci, president. With fruit-like flavor, the new Cloud 9 Tomatoes are going to redefine what snacking tomatoes should taste like as an everyday item, not just as color in a salad. “We have created the Cloud 9 Standard for quality and look forward to consumers enjoying this premium and hand-selected bite-sized tomato every day,” said Moracci.