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QLD Fire + Emergency Services urges landlords to Get interconnected in new work via Engine Group

May 11 2021, 9:42 am | BY Ricki Green | 1 Comment Engine Group has launched a new campaign for Queensland Fire and Emergency Services, encouraging landlords to ‘Get interconnected’. From 1 January 2022, all residential investment properties must have interconnected photoelectric smoke alarms installed at the start of a new lease or renewal. The important message is that this new legislation is about saving lives. Interconnected alarms ‘talk’ to each other, so when one activates, they all go off. Says Mark Smith, creative director, Engine Group: “We didn’t just want to tell people it’s the law, so you must fit them. It’s easier to accept the need for change when you can highlight the potentially life-threatening limitations of existing systems.”

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Ethical Nutrients says LIVE LIFE RESILIENT in new campaign via Brainheart and Friends & Allies

April 28 2021, 12:25 pm | BY Ricki Green | 1 Comment “My Way”, a grandiose song and symbol for patriarchy, has been flipped on its head with an unconventional choir of fearless women singing it in their own voices, in a new Ethical Nutrients campaign, LIVE LIFE RESILIENT via Brainheart in collaboration with Friends & Allies. In a culture that celebrates perfection and a category that traditionally offers quick fixes, the rally cry of LIVE LIFE RESILIENT; is not picture perfect, celebrity standards, but a celebration of real life. The campaign features real women, juxtaposed against the iconic song. Shot in crisp black & white it features several strong, confident women each paying homage to a different facet of resilience in womanhood – from grace, to strength, fearless accomplishment, and family connection, each performing the anthem track, as they intersect and interact before uniting to support, reinforce and celebrate their collective strength.

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Boys From Bundaberg, Bond University and the Blue Mountains In Record Breaking Boys Night Out On The Gold Coast

Boys From Bundaberg, Bond University and the Blue Mountains In Record Breaking Boys Night Out On The Gold Coast
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