Small businesses use cross-promotion to help each other out
The concept is pretty simple: We re stronger together. In Hopkins some small businesses are doing their best to make sure they all survive. Author: Rena Sarigianopoulos Updated: 4:12 PM CST February 11, 2021
HOPKINS, Minn. If you own a business, you ve learned a lot in the last year. And one thing small businesses have learned, is that leaning on each other makes you stronger. Supporting each other is lifting all of us up, right?” says Ali Hanson, owner of the Vine Room and the Vine Shop in Hopkins, Minnesota.
The cute wine bar and shop had just expanded before the pandemic hit and closed everything down. They were able to keep everyone on staff and are starting to see the light at the end of the tunnel. And, they know their neighbors are in the same space, so they’ve tried something new. Cross-promoting each other.