Using 'Systems Thinking' To Make Sense Of The World, From Pandemics To Politics waer.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from waer.org Daily Mail and Mail on Sunday newspapers.
MediaCom Named Adweek s Global Media Agency of the Year
News provided by
Share this article
Share this article
NEW YORK, Feb. 16, 2021 /PRNewswire/ Adweek, a leading US-based brand marketing and advertising industry news publication, has named MediaCom Global Media Agency of the Year in recognition of its 2020 performance – a year whereby investing in their people and expanding their capabilities, the agency helped clients see the bigger picture during a crisis.
In making its decision, Adweek cited the agency s innovative work on behalf of clients including Uber, Sony, Dell Technologies, and Signet Jewelers along with the agency s commitment to building a more diverse and equitable environment.
February 9, 2021
Lexicon MILE Pune has announced PGDM admission 2021. The institute offers dual major specialization, good RoI at moderate fee and instead of following rigid cut offs, considers candidate’s overall personality in selection process. The 2 year full time PGDM is approved by AICTE and DTE Maharashtra. Read this article to know about the Key USPs, Admission process, fee and placements of PGDM at Lexicon MILE Pune
Lexicon MILE, one of the leading B-schools in Pune, has opened admission 2021 process for PGDM 2021-23 batch. Designed for practising managers looking to take the step upwards to a strategic role, the Lexicon Management Institute of Leadership and Excellence offers two - year full time PGDM program approved by AICTE and DTE Maharashtra.
Old logo (top) and the new logo MediaCom has reworked its logo for the first time in 30 years and unveiled a new agency proposition as it evolves under the leadership of global CEO Nick Lawson. The media agency has retained the staple pink colour of its logo, but has switched to lowercase letters and a more rounded, modern font. In tandem, it is scrapping the People first, better results positioning, which has underpined the agency since 2004, in favour of a new identity called See the bigger picture . In a release, MediaCom described the new positioning as one that will provide clients with a comprehensive understanding of marketing impact from performance marketing to long-term brand building campaigns on their business performance .
Mediacom unveils new logo and brand positioning
January 21, 2021 9:47
Mediacom has revealed its new visual identity and brand proposition, See the Bigger Picture.
The announcement:
Mediacom has unveiled its new agency proposition: moving forward, the network will help clients ‘See the Bigger Picture’.
By systematically providing services in response to client needs, Mediacom will help identify and maximise new areas of growth for brands to increase return on marketing investment.
This ambitious agenda will be achieved through an evolution of the agency’s ‘Systems Thinking’ philosophy, powered by products and technology which will integrate with the wider WPP and GroupM offering. It will include a greater focus on capabilities in data, analytics, content relevance