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What’s Your Strategy for Thriving in a First-Party Data World? By Dennis Ellis, VP Product, GM Identity Infrastructure Remember VHS and standard definition TV? Resolution was low and you could see each pixel that formed the picture. Today, HDTV makes pixels nearly indistinguishable and the picture quality almost as if the actors are in the room with you. For the customer-obsessed marketer, each pixel is a touch point, or piece of data, and, like a dot of light, is valuable. But only when put together to form the highest-quality picture of a consumer. HDTV combines art and science to create something engaging, and so does delivering customer-centric experiences.

Forrester consulting total economic impactஃபாரெஸ்டர் ஆலோசனை மொத்தம் பொருளாதார தாக்கம்