time, i want to put an asterisk on this conversation, which is to say it is not to say it s responsible for 100% of the people who have not gotten vaccinated. you have the u.s. department of health & human services saying 44% of vaccine holdouts are quote unvaccinated but willing. what does that tell you and what is the best way to reach those people? right. what it tells me is that, again, us giving information will help them greatly. be us saying, for instance, of last week 226,000 children were infected with covid-19. in fact, they were 1 out of 4 new cases that we saw. if you fu look at the last four weeks that was 925,000 cases for kids alone. i really do feel if we start to speak about these children, most adults will say i want to do what s best for them, well, what s doing best for them is you being vaccinated because the way they get infected is from me and you. at this point unfortunately 5.5 million children have been diagnosed with covid-19.