/PRNewswire/ Yasso, the beloved frozen Greek yogurt brand, announces that it has surpassed $200M in retail sales and claimed the #4 novelty rank, following.
Yasso Launches Creamy Guarantee Initiative
The top 5 novelty dessert brand promises to deliver on consumer satisfaction
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BOULDER, Colo., May 6, 2021 /PRNewswire/ Yasso Frozen Greek Yogurt, the world s first frozen Greek yogurt bar and the #5 novelty brand is excited to announce today, the launch of its Creamy Guarantee Initiative. If consumers do not find Yasso s frozen Greek yogurt bars to be the most mind-meltingly delicious, ridiculously creamy frozen Greek yogurt they ve ever tried, the company will refund the purchase.
Yasso Creamy Guarantee
Yasso continues to set a new gold standard in permissible indulgence snacking. On top of resetting new standards with the launch of frozen Greek yogurt sandwiches and Yasso Poppables in the past months, the brand s new Creamy Guarantee is a result of consumer demand. According to research conducted in 2020, creaminess is the number two purchase driver for premium novelty brands
January new dairy products
January saw plenty of launches related to dairy and dairy alternatives. Pic: Getty Images/zakokor It’s a bumper month for new products in the dairy aisles, and of course this is just the tip of the global iceberg of new products.
If you have a new product you’d like included in this monthly round-up, please send the details, and images, to us here.
All Yasso Frozen Greek Yogurt Bars now 100 calories or less
In the US, Yasso Frozen Greek Yogurt, the world s first frozen Greek yogurt bar, has kicked off 2021 with the announcement that all core bars are now 100 calories or less.