Bethlehem launches first-ever Retail Week for merchants struggling amid pandemic
Updated Jan 29, 2021;
Bethlehem is launching its first-ever Retail Week next week in an effort to help area small business owners struggling financially amid the coronavirus pandemic.
The event, hosted by the The Downtown Bethlehem Association, will run Feb. 6 to Feb. 13 with several downtown retailers participating along mostly Broad and Main streets. Businesses plan to offer exclusive discounts and host contests in an attempt to draw in more foot traffic while adhering to state capacity guidelines set forth by Gov. Tom Wolf.
Currently, maximum capacity indoors is at 10% for 0 – 2,000 people; and at 5% for 2,001 – 10,000 people; with nothing allowed for more than 10,000 people.