Hires, Wins & Business 8 Add to collection
New work will break in May
Troy University, a public university whose main campus is in Troy, AL, has chosen Intermark Group as its agency of record. Intermark, the largest psychology-driven marketing firm in the United States, will provide the University with strategic direction, media planning and buying, analytics, creative development, production, public relations and social media services.
“As TROY has grown over the years to include four campuses in Alabama and a strong international presence, we are equally well-known for our online education expertise,” said Samantha Johnson, Troy University director of marketing. “US News and World Report recently named TROY among the nation’s best for our online bachelors programs. We are confident that our partnership with Intermark will help us as we continue to grow.”