February 2, 2021
IARN “In 2020, we had great challenges within the industry,” recalls Sara Crawford, assistant vice president of sustainability at the National Pork Board. Crawford speaks to repsonse efforts designed to conbat the primary market disruptor – the coronavirus pandemic – at Iowa Pork Congress.
The National Pork Board (NPB) quickly shifted funding, to help pork producers weather the storm, known as the coronavirus pandemic, says Crawford.
“When COVID-19 hit, the National Pork Board’s Board of Directors determined to shift funding, so we could help support the COVID-19 pandemic, especially depopulation and disposal, and looking at research methods and how could we help our state associations,” Crawford says.