Following extensive research, preparation and collaboration with regional tourism attractions, the Southwest Tennessee Tourism Association (also known as TAST for Tourism Association of Southwest Tennessee) has launched a new website focused on guest experiences, VisitSWTenn.com.
Jerry Caldwell, the president and general manager of Bristol Motor Speedway and Dragway, won the 2023 Tennessee Tourism Leader of the Year Award at Stars of the Industry awards.
Locally, all eight Northeast Tennessee counties combined to generate over $841 million economic impact to the region in visitor spending, an increase of $68 million from the previous year.