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Risks of borrowing – not just money: How startups pay back every bit of debt

When you make the decision to start your own company, you’re taking on much more debt and risk than you realize. And it isn’t all about dollars and cents. ....

Joe Procopio , Chief Product Officer , Automated Insights , Startup Monday , Teaching Startup ,

Entrepreneurs, beware: Startup funding always comes with this catch

I don’t think we realize how much investor expectations have ratcheted up over the last several years. In this post, I want to talk about those expectations, why it’s important to understand them, and how to negotiate them. ....

Joe Procopio , Chief Product Officer , Automated Insights , Startup Monday , Teaching Startup , That Alignment Happen Not ,

Sales brain vs. build brain: Win more customers or build a better product? Here's how to do both

The Sales Brain is the maverick. The Build Brain needs time to think. There are a number of ways you can balance these two brains and chase more customers and a better product at the same time. Let's talk. ....

Joe Procopio , Chief Product Officer , Get Spiffy , Automated Insights , Startup Monday , Sales Brain , Sales Brains , Build Brain , Teaching Startup ,

Startup challenge: Before traction and scale comes product-market fit – here's why

The tricky thing about launching a new product to market is that it’s barely even a milestone worth celebrating. What comes next is a series of chicken-and-egg problems and snap decisions on the way to product-market fit. Then on to traction, scale, and ultimately growth. Let's talk. ....

Joe Procopio , Chief Product Officer , Get Spiffy , Automated Insights , Startup Monday , Day One , Teaching Startup ,

The Secret To Building a Successful and Lasting Business

This might be the most useful post you read all year ....

Engagement To Back Your Mission Thesis , Ask Your Customers About Mission , Question Is Really About Your Business , Teaching Startup , Back Your Mission Thesis ,