$300,000. joining me now, katy tur in new york. look, i mean, republican primary voters listened to a lot of talk ra radio. this is not money wasted. it is donald trump being more conventional than we ve seen him be in the past. i think it s a sign that he is wising up to how a politics go in places like iowa especially places like iowa where he has slipped to number two in the polls. these are more conventional ads, as you said. and despite that, the campaign head told me a couple week ago they were going to be unconventional with ads, they were going to take a different approach from the rest of the candidates they wanted to be mirroring their candidate who is, as they say, anti-establishment, very unconventional candidate. but as we saw with the ads, they proe pretty traditional. donald trump, though anti-establishment, needs to go down the line more in the center or more traditionally, if you