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In focus: How the drinks industry is tackling gender inequality

The Drinks Business 08 March 2021 By Emily Robotham While there is still a way to go before gender equality is achieved and sexism is stamped out of the wine industry, the trade is making positive progress towards becoming a more inclusive and meritocratic sector, as Emily Robotham discovers. For many who work in wine, lockdown has provided an unsought moment of reflection that has led to important conversations about the opportunities available to women working in the industry, and the intersection between gender, race and new technologies. In October 2020, a collection of private messages edited to look like a newsletter from an anonymous source using the alias ‘wineb tch’ circulated on Twitter, the provocative contents of which caused offense to many members of the trade, not least those who were targeted in the posts.

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