Wipro Consumer acquires 3 soap brands – Jo, Doy and Bacter Shield: Best Media Info bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.
Wipro Consumer Care and Lighting (WCCL) has acquired three soap brands - Jo, Doy, and Bacter Shield - from VVF Limited, marking its third acquisition in the past year. The acquisition is part of Wipro s strategy to expand into new sub-segments within the Rs28000 crore soap market. Jo toilet soap has a significant market share in north, east, and west markets, while Doy operates in the premium segment, competing against Dove and Pears.
Wipro Consumer Care and Lighting (WCCL) has acquired three soap brands - Jo, Doy, and Bacter Shield - from VVF Limited, marking its third acquisition in the past year. The acquisition is part of Wipro s strategy to expand into new sub-segments within the Rs28000 crore soap market. Jo toilet soap has a significant market share in north, east, and west markets, while Doy operates in the premium segment, competing against Dove and Pears.
Wipro Consumer acquires three soap brands from VVF yourstory.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from yourstory.com Daily Mail and Mail on Sunday newspapers.
Wipro Consumer Care and Lighting expands personal wash category; acquires 3 brands thehindubusinessline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thehindubusinessline.com Daily Mail and Mail on Sunday newspapers.