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Whisk Adds Sainsbury s to Partner Ecosystem to Enable Shoppable Recipes Across the UK
Integration connects consumer journey from recipe inspiration, to ingredients in the virtual or physical shopping basket, to the meal on the table Whisk, the Samsung Next food technology platform that takes inspiration from planning to plate, today announced the addition of one of the United Kingdom s leading supermarkets, Sainsbury s, to the Whisk ecosystem. Now, consumers can turn any recipe from Whisk s network of publishers, brands, and apps including the UK s largest recipe sites, into a smart shopping list and instantly purchase for click and collect or delivery from Sainsbury s. The daily store inventory feed across Sainsbury s stores is powered by Whisk s Food Genome
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Whisk, the Samsung Next food technology platform that takes inspiration from planning to plate, today announced the addition of one of the United Kingdom’s leading supermarkets, Sainsbury’s, to the Whisk ecosystem. Now, consumers can turn any recipe from Whisk’s network of publishers, brands, and apps including the UK’s largest recipe sites, into a smart shopping list and instantly purchase for click and collect or delivery from Sainsbury’s. The daily store inventory feed across Sainsbury’s stores is powered by Whisk’s Food Genome
TM that uses artificial intelligence to ensure that a recipe’s ingredients are matched with the correct and currently available products at each store, and provides for a seamless customer experience from recipe to shopping trolley.